„Apple and All of Its Money Just Got Real About the TV Business“

For Netflix and Amazon, it means that — maybe for the first time — neither will be able to get what they want simply by winning a bidding war with HBO or FX. What face does one make when overbidding on a hot TV project turns into an underbid? That Apple money is real. […]

The biggest impact will be on the big fish — Netflix, Amazon, HBO, Showtime, Starz, FX, Hulu and anyone else looking to land prestige TV vehicles. Apple’s money doesn’t rule them out, of course, because money doesn’t buy success (though it really helps). Apple’s buying power threat in bidding wars will force everyone else to be more creative about finding new talent. That’s a good thing.

Tim „Chief TV Critic“ Goodman | The Hollywood Reporter

Die eigentliche Nachricht war nicht die Anstellung von Jamie Erlicht und Zack Van Amburg, sondern das Apple dies mit einer Pressemitteilung so öffentlich feiert. Noch deutlicher bekundet Apple (fast) nie Interesse an einer Branche.


Alex Olma
Mac & i

„Apple and All of Its Money Just Got Real About the TV Business“

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